
Clinically-based, award-winning Financial Wellness solutions
Help your clients and patients identify and manage the physical, behavioral, and mental health-related risks that are the greatest threats to their financial security.
Who Is It For?
FINANCIAL ADVISORS
Create a personalized and scalable experience that shows you understand each client’s unique next best actions, decision-making behaviors, and financial risks.
INSURANCE COMPANIES
Demonstrate to prospects and clients the value of your protection products, including life and long-term care insurance and guaranteed income solutions.
RETIREMENT PLAN PROVIDERS
Provide plan participants the financial management and decision-making tools that help them prepare for health- and longevity-related risks to their retirement security.
HEALTHCARE PROVIDERS
Help your patients and their families more effectively manage the financial implications of health-related events and costs, including caregiving responsibilities.
Comprehensive Wellness Solutions
WELLNESS ASSESSMENTS
Our short quizzes identify a person's specific risks, preferences, and behaviors, calculate wellness scores, and define personalized next best actions to take to improve finanical security.
Learn MoreLEAD GENERATION TOOL
Fully customizable, clinically-based marketing and prospecting quiz for showcasing your financial wellness capabilities and differentiating your product and services offerings.
Learn MoreTRAINING PROGRAMS
Our programs enable advice, legal, compliance, and risk professionals to more effectively identify and manage health- and longevity-related risks. Delivered in collaboration with Cannon Financial.
Learn MoreEDUCATIONAL CONTENT LIBRARY
Our multi award-winning materials are company-brandable, organized by marketing campaigns, and informed by experts in financial planning, mental and behavioral health, and healthcare delivery.
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Whealthcare Planning CEO and Founder Chris Heye, PhD writes, researches, and speaks on topics that lie at the intersection of health and wealth.As seen in:








How Do You Measure Financial Wellness?
Our assessments score a person's Financial Wellness across a broad range of measures. The framework is based on a methodology published in the Journal of Financial Planning* and grounded in a clinical study conducted at the Massachusetts General Hospital.**
You can also visit our Thought Leadership page.
*"Introducing a Hierarchy of Financial Wellness", Journal of Financial Planning, September 2020, by Chris Heye, PhD
**"Cognitive Function As A Proxy Of Financial Decision-making in Older Primary Care Adults", Alzheimer's & Dementia, October 2017, by Anthony Weiner, MD, Chris Heye, PhD, et. alia